Throughout history, Jews have relied on humor to allay problems and concerns, but an Israeli ad has upset Japan’s Nissan corporation. An Israeli television commercial advertising Nissan cars in Israel depicted a group of Arab oil barons angered at the high fuel efficiency of a Nissan car. They become so enraged at a fuel-efficient Nissan Tida that one of them kicks the car, bangs on the hood and windshield wiper and heaps abuse on the vehicle. The ad so angered some Arab oil executives they have threatened to boycott Nissan cars in the Middle East. In a huffy and self righteous statement, Nissan told Arab leaders, “the commercial was produced by a local automobile distributor based on its own judgment and nissan Motor has nothing to do with the commercial.” Nissan ordered the ad pulled.
Ah, the conflicts of the Middle East. Ironically, many automobiles which advertise good mileage undoubtedly upset oil rich nations. Is the world to assume from now on all ads must be cleared by oil rich nations? Lighten up fellas, it’s only an ad.



